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Standard Issue

The Dye Standard For The <br /> Future Of Fabric.
The Dye Standard For The <br /> Future Of Fabric.

At Polartec, solving real challenges has always been
part of our DNA. From performance to production,
we continuously look at how materials and technologies
can evolve to reduce impact while improving efficiency. 
We have now introduced <span class="hover-bw" style="color: #d7282f">Standard Issue</span>: facing the problem
of traditional fabric dyeing and creating a solution that can 
become an industry standard.

The Problem

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One Color. Too Many Versions.

Black is the most used color in outdoor apparel, yet it’s rarely the same shade from one fabric to another. Across the industry, countless versions of black are developed and dyed separately, creating unnecessary complexity and impact.

 

The Solution

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The Dye Standard For The Future Of Fabric.

Polartec presents Standard Issue, a technology that helps develop one unified, pre-dyed shade. By standardizing something as fundamental as black, we can reduce unnecessary steps in production and make better use of shared resources.

 

Standard Issue Black,
Out Now.

 

The Black Standard For The Future
Of Fabric In Partnership With Haglöfs.
The Solution.

Standard Issue

The Dye Standard For The Future Of Fabric.
The Color.

Standard Issue Black
H9800E

The Black Standard For The Future Of Fabric.​

Presenting A New Standard.​

We're prioritizing efficiency over exorbitance. Standardize color & normalize waste reduction. One solution, multiple sustainable benefits.​

Excess Is Not Progress.​

Just one extra shade of traditional piece dyed black demands additional processes, which could use in excess of 50% more water and 20% more energy.​

Nothing New.​

This is not innovation, this is a mindset.​ A minimalist standard for all. One black to reduce the issue of water & energy waste.​

Less Over Excess.​

The black standard is a unifying solution for the outdoor industry to reject complexity and embrace efficiency.​

Made To Be Timeless.​

Onyx, Obsidian, Graphite, Velvet, Coal, True... We just call it Black, It's simple & it endures. Standardize and minimize unnecessary waste.​

Dyed & Tested.​

Standard Issue Black cuts the water used​ in production by over 50% and uses a minimum of 20% less energy compared to the prior piece dyed black standard. ​

The Benefits.

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Better For The Industry.

  • Provide forecasts and reduce lead times.
  • No lab dips needed. Save time and move faster.
  • Buy from stock and reduce excess production.
  • Drive real impact on supply chain sustainability.*
  • Enable possible reduction of MOQ and incremental.
     

 

*Potential to save over 50% of the water and 20% of the energy resources
consumed in making piece dyed versions of the same color.

The Haglöfs Black
Capsule Collection.


The ‘Black Capsule’ is a limited collection created using existing Polartec leftover fabrics in multiple black variations. Rather than creating something new, the capsule brings these variations together to make the implications of today’s fragmented approach to black visible, and to set the context for a new standard moving forward.

Discover The New Standard And
The Haglöfs Black Capsule Collection.

Discover More

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