PEAKING SINCE '91

Celebrating 30 years in the outdoors by looking back at the partners, products, and people who helped make Polartec an authentic part of the lifestyle.

40 Years of Innovation

Take a deep dive into the rich history of Polartec. Made in partnership with Outside Magazine.

Explore the Timeline
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Picture of You!

The Family Album

This year marks the 40th anniversary of Polarfleece and the 30th anniversary of Polartec’s founding, and we’re celebrating with the people who helped make Polartec a part of the outdoor story. We wanted to look back at all the incredible adventures throughout the years… but our memory is a bit fuzzy. So we asked folks from around the world to send us all of their outdoor photos.

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Challenge Grants

From 1991-2006, Polartec funded dozens of adventurers to go on epic expeditions outfitted in Polartec gear.

Read Their Stories

Live from Then

A music-themed collection of posters and playlists that showcase our partners’ brand, vibe, and story.

Start Jamming

Brands Built.
Legacies Defined.

Our Featured Partner series highlights the storied collaborations with brands who’ve shared a first with us.

Featured Partner: Millet

Elevating Peak Performance

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Featured Partner: Jack Wolfskin

Born From The Wild

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Featured Partner: Marmot

Simplifying Your Kit Since '86

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Official Press Release

A quick and easy overview of the Peaking Since ‘91 campaign

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